The Ford F-150 is one of the best selling cars in America and has been for years. Unfortunately Ford has faced a problem with the popular truck over the past several years: the truck is a huge gas guzzler. It has generally been a gas guzzling car, but customers did not really care that much until recent years as gas prices are less stable and society becomes more and more conscious about the effects that our emissions have on the environment.
Ford has decided that while it tackles fuel efficiency on its smaller passenger vehicles, it might be a good idea to makes its top selling F-150 model more fuel efficient as well. The company is accomplishing a 20-percent increase in fuel efficiency for the F-150 by introducing a variety of new engines which could become available to customers as early as December 2010. Among the new engines being introduced is the turbocharged EcoBoost 3.5-liter V6. Ford has been introducing its fuel efficient EcoBoost engines across its entire lineup over the past year with astounding success.
Customer research conducted by the Ford Motor Company shows that 70-percent of full-size pickup buyers want better fuel economy. This is a no brainer as it can get very expensive to drive a large gas guzzling truck around town everyday. A lot of businesses also use Ford F-150 trucks and a smaller gas expense will help create a noticeable increase profits in some instances. The EcoBoost engine will offer customers with 20-percent better fuel economy than the outgoing engine it is replacing.
Ford’s plan for the F-150′s new engines seems to be a fantastic idea and a sure way to increase the company’s sales. If Ford can maintain one of the highest fuel efficiency ratings in the industry for its trucks then the company stands a good chance of stealing customers away from competitors. The F-150 has had the reputation of being a high quality truck for a long time, and now Ford has the chance to build its reputation for fuel efficiency.
There is currently no news on whether or not Ford will introduce truck rebates for the new F-150. It is always important to be on the lookout for new Ford Rebates because when they are available they can help you save hundreds of dollars on a brand new car.